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Latest Videos
The Simplist Way To Double Your Revenue
For today’s episode of “A Drink with The Hurricane”, we are going to discuss the simplest way to double your revenue in 2022.
I know this sounds crazy.
Steve, you’re gonna tell me how I can double my revenue?
But it is not crazy.
And it is not as difficult as you may think it is.
Watch today’s video to find out how!
How to Improve Your Caregiver Retention
As I was skimming through the Home Care Pulse report for 2022, there are always certain data findings that jump out to me. This one talking about the revenue generated per caregiver during their time working for your agency was alarming. Why? Find out on today’s Drink With “The Hurricane.”
Improving Your Profit Margins
Profit and loss. This episode is all about the business. You got in the business to make money,yes, but you had a bigger calling to help people. As a result, as a business owner, you should make money that is why on episode of “A Drink With The Hurricane,” we are going to give you tips on improving your profit margins.
3 Tips On How to Reduce Acquisition Costs
On Today’s Drink With “The Hurricane” I had to cover two graphics from the most recent Home Care Benchmark Study. One is the cost of acquiring one client and the other is the cost of acquiring one caregiver. Now, a lot of people don’t calculate this, and it’s something that you really should calculate. This is important, folks! Watch today’s video to help you to realize just how much effort in dollars and cents you put into getting both.
The Best Way To Increase Weekly Billable Hours
Weekly billable hours. This is a metric that every single home care agency must track, week in and week out. We have to know what we are billing every single week, because that adds up to 52 weeks in a year, which gives us the total amount of hours provided of service in a year, times our hourly rate, and gives us how much revenue we’re generating in a year. And I will tell you, the agencies that keep their finger on the pulse of how many hours they’re billing do significantly better than the agencies that don’t. On today’s episode of “A Drink With The Hurricane,” I’m going to go over the best way to increase those weekly billable hours of services.
3 Best Referral Sources For New Business
Back in the day I used to be the Business Development Director way before becoming a Vice President of my own agency so I know how important it is to develop relationships with our accounts. That’s why on today’s episode of “A Drink with The Hurricane”, we are going to go over the three best referral sources for new patients, and a tip on how to get into each one of them.
Home Care Talk Show
Getting To Know Your Director Of Nursing
Hi, folks. Steve “The Hurricane” here. And for today’s episode of “A Drink with ‘The Hurricane'”, we are going to talk about getting to know your Director of Nursing at your referral sources.
Reducing Overtime
Yes, you got to staff a case & yes, you need extra revenue.
So how do we combat this?
The other day I looked at the Home Care Pulse report and I look at the Profit Law statement and I saw how much revenue companies are generating and how little profits they’re keeping.
Almost 70% of the revenue generated is going to cover the salaries of caregivers, that tells me one thing loud and clear. We are charging too little for services. And more often than not, we are using way too much overtime. Find out more by watching this week’s episode.
Promoting Caregivers From Within
On today’s episode of “A Drink with The Hurricane”, we’re gonna discuss recruitment and retention, specifically promoting caregivers from within your organization to increase your retention rates.
Marketing and Sales Consulting
How to convert inquiries into paying customers
Referrals equal what?!?
Freedom!
You may have heard me say this quote before, but it is so important! Why? If your experiencing any of the following: that you can’t get enough caregivers or you can’t handle all the patients that you have… watch today’s video! , We are going to talk operations and specifically how to convert more inquiries into actual paying customers.
Why Assisted Living Communities Are A Great Referral Source
Assisted Living Communities are among my favorite referral sources of them all why because back in the day they were like my Power Partners. I did a lot of work with my Assisted Living marketing reps to do things that would grow both my patient census and the amount of residents that they have in their community.
But that doesn’t explain why our Assisted Living is such a good referral source. The reason why there’s such a good referral source for a private duty patient is real simple… watch today’s video to find out why.
The Most Overlooked Referral Source
Hey folks! Steve “The Hurricane” here and for today’s episode of A Drink With The Hurricane, we are going to be talking about the most overlooked and equally important referral source of them all… Find out to see which one I’m talking about and why!
Coaches Corner
How To Ask For The Business (Part 2)
Hi, my name is Jen Gasper, and I'm a coach with Hurricane Marketing Enterprises. And this is part two of the three-part series on asking for the business. If you didn't catch part one of the series, you need to go back and watch that first. Click Here To Watch Part 1...
How To Ask For The Business (Part 1)
You have just completed a lunch & learn in-service. What's next? In this week's episode of Coaches Corner, HME Coach, Jen Gasper discusses asking for the business in a three-part series. Here is part one... You have just delivered this amazing lunch and...
10 Questions To Ask Yourself When You Are Not Getting Referrals
Not getting the referrals you were hoping for? In today's episode of Coaches Corner, Jen Gasper talks about 10 Things To Ask Yourself When You Are Not Getting Referrals. My name is Jen Gasper, and I'm a coach with Hurricane Marketing Enterprises. Today on Coaches...
Motivation and Inspiration
How do you stay motivated when you have a bad day?
We are Marketers and Business owners. We are warriors of the road. We are positive and motivated individuals. Nothing can stop us. Invincible, we are always pushing forward in our never-ending quest for more referrals, business, revenue. We never have a bad day...
Good Morning World…
Just something I thought of when I woke up this morning. I love life, I love MY life, I love my wife, I love my children, I love my business, and I love helping others succeed! Enjoy and have a great day everyone...
Marketing Strategy – Risk Being The FOOL!
Many years ago when I was in college, I worked for a company that did marketing and selling for Cutco Knives. (Yes the "knife job") While attending a professional development conference for that company, I will never forget the day I heard one of the Division...
Member News
Star of the Month: January
Congratulations to our January Star of the Month!! If you would like to learn how you can achieve success just like this, give us a call. https://www.homecaremarketing.net/contact_us/ To see more videos like this: Click Here
Star of the Month: November
Great success is not easy and often comes with struggles. This individual had some issues with a marketing rep, but was able to overcome it! Congratulations to our November Star of the Month!
Star of the Month: October 2018
Never sold anything before? Neither had our winner. Look at him now!! Congratulations to our October Star of the Month!
Events
The Home Care “Crush It In 2022” Virtual Workshop
February 24 & 25 | 11:00 AM- 4:00 PM ET
The Crush It In 2022 Virtual Workshop’s sole mission is to help home care business owners work smarter not harder. This event will streamline your operations, simplify complicated processes, decrease your workload while making more money.
Let’s Get Started
Are you ready to make more money with less effort so you can enjoy more free time? Then click “Get Started Now” to take the first step towards maximizing your profits while freeing yourself from day to day operations! Not sure where to start? Our experts will help you determine which of our services is right for you.
Latest Free Training
The most important key contact at all referral sources.
Who is the most important Key Contact at a Referral Source?
This video will tell you who and how to develop a long lasting referring relationship with them.
Schedule a FREE strategy consult now!