The Home Care Evolution Boot Camp

Feb 19-21, 2025

The DoubleTree, Orlando, FL at SeaWorld

This time, bigger than ever

Expert Speakers

 Join the home care industry’s most in-demand speaker LIVE, all committed to your transformation.

Vetted Out Sponsors

We don’t just have anyone sponsor our events. We vet out TRUSTED sponsors to make a POSITIVE IMPACT on your home care journey. 

Client Break Out Sessions

Have you been to a boot camp before? Way to go! For those who have joined us before we have special breakout sessions just for you. More to come as we get closer to the boot camp.

VIP Cocktail Hour, Lunches, & Dinners

Gain All Access Perks with Early Registration, Front Row Seating, Access to All Speaker Sessions, Recording of the Boot Camp, Pre- Event Webinar, and Invite Only Meals  

Registration

1, Learn What’s Working Now.

Clients that have followed The Hurricane program are generating millions of dollars AND helping thousands of seniors age in place with dignity and grace. You’ll learn what they’re doing to crush it, and you’ll take the same tactics and implement them in your own business. You’ll walk out of Day 3 with a notebook full of actionable strategies you can apply.

2. Network With Peers

Meet and connect with home care business owners who are going through the same journey as you, who have been where you are, and have overcome the same obstacles. You’ll leave The Hurricane Boot Camp having networked and formed strategic partnerships with people who share the same passion as you: to have an impact on our senior community.

3. GROW AND SUCCEED

Clients that have followed The Hurricane program are generating millions of dollars AND helping thousands of seniors age in place with dignity and grace. You’ll learn what they’re doing to crush it, and you’ll take the same tactics and implement them in your own business. You’ll walk out of Day 3 with a notebook full of actionable strategies you can apply.

Boot Camp Topics

MAKE YOUR BUSINESS PROFITABLE

  • Understanding Your Business’s Profit Margins, Learn how to get your profits to 20% or greater through: Custom Pricing Start up Fees, Raising Caregiver Compensation, How to close at a higher rate, Contract Reviews for cancellation periods

Unlimited Power Partners

  • By calling upon synergistic service providers in your area, you can begin to grow your business exponentially. This presentation covers the effective techniques to form strategic partnerships, how to create self-duplication, leveraging relationships, co-marketing and co-sponsoring, networking, and much more.

Gift wrapping your business to exit

  • How Much Is Your Business Worth? How to position yourself to grow to multiple locations, including how to find people to run new locations for you Standard Operating Procedures: How to write Employee Handbooks, Hats,Etc Hiring an Executive Director How to run a satellite office

The Numbers Don’t Lie

  • Understanding Your KPIs Key performance indicators to track and measure efficiency. Track retention from each source and why that is essential. Learn about the cost to hire 100-500-1000 Caregivers to your Organization. Understanding what a Caregiver does and how important they are to a business. Day to day. How to set them up for success. Caregiver career path: advancement opportunities, promotions, different roles in the organization

The Home Care Evolution

  • Learn The Expectation of Direct Referral Marketing Learn where to go for qualified clients/ patients, and how to maximize your marketing efforts. Become an expert at getting past the gatekeeper and forming quality relationships. Learn how to qualify accounts for affordability, Where to go for business: Finding N.E.R.D clients, who they are, & how many exist in your territory

Learn from the best in the business.

Featured Speakers

YOUR HOST

Steve “The Hurricane” Weiss is a dynamic and entertaining public speaker, known for his expert knowledge in all things sales and marketing. From a young age, Steve has been driven to succeed and excelled across vastly different industries. Steve founded Hurricane Marketing Enterprises in 2012 with a goal to help other business owners around the globe.

Steve’s passion is to lead business owners on the path to find people in need of their services and convert these prospects into clients. His company’s mission statement is to help business owners increase their census, revenue, and profits. Through his programs and presentations, he has guided thousands of individuals to grow their organizations and continues to help them blow away the competition.

With his dedication and hard work, Steve has developed a foolproof program that enables start-up companies to quickly get ahead of the competition while helping existing businesses experience an explosive transformation. Many of his clients double and even triple annual revenue in as little as 6 months.

Featuring

Saman Nasir

Business Coach, Home Care Evolution

Saman Nasir combines two decades of experience in coaching, hypnotherapy, and leadership. Samy’s educational journey includes earning an Associate of Occupational Studies in Mind-Body Psychology with Honors from the Hypnosis Motivation Institute, a nationally accredited college of hypnotherapy. She has developed a unique belief system enrichment approach that incorporates Cognitive Behavioral Therapy (CBT), imagery, mindfulness, and Neuro-Linguistic Programming (NLP). Samy is committed to her personal and professional development, which is why she’s currently pursuing a Master’s in Psychology. Beyond her academic and professional achievements, Samy’s deep academic background along with multilingual communication in 5 languages makes her a versatile and effective guide for home care companies seeking success.

 

Scott Weiss

Director Of Business Development

Scott Weiss is the Director of Business Development at Home Care Evolution, focusing on new business opportunities, marketing, and sales.  For more than 20 years, Scott has been involved in the acquisition of contracts and clients, along with extensive business management, and client relations development.  He has helped countless businesses increase their census, revenue, and profits rapidly, while helping them stabilize their growth so that their successes are long lasting and repeatable.  With his extensive experience, Scott brings the knowledge necessary to help any business take their organization to the next level, and make their dreams and visions become reality.
Scott joined Home Care Evolution early in 2023, with the goal of finding innovative ways to grow and ensure the company would continue to reach new heights. Scott’s dynamic personality, along with his extensive sales and management skills, have allowed HCE to perpetually seek out new opportunities to keep up with our ever changing world.  Scott strives to explore all avenues possible to aid HCE’s efforts in helping service providers find those in need of care.

 

Melissa Bagely

Business Coach, Hurricane Marketing Enterprises

Melissa Bagley, Home Care Coach with Hurricane Marketing Enterprises, has 20+ years of Healthcare industry experience. She currently works for Hurricane Marketing Enterprises (Also known as Home Care Evolution), where she coaches Home Care owners and their team with their marketing, operations, recruitment & retention needs. Melissa has extensive experience and success with all levels of Home Care Companies from startups to established (10+ Million Dollar Agencies) home care companies across the country.

Within the last few years, she has created and developed several coaching classes with Hurricane Marketing Enterprises, and is now being offered to hundreds of clients. Her most popular classes include, but not limited to, “How to Market During Lockdown,” “How to Marketing After Lockdown,” and “Marketing Strategies using Medicare.gov.” Melissa prides herself with the tremendous knowledge and experience she has obtained during her career, and continues to challenge herself and her clients to exceed personal and business goals. Prior to becoming a Coach, she was a VP of Marketing & Business Partner for a Home Care Nurse Registry in Florida for 3.5 years. Melissa oversaw the marketing & business development of the company throughout the offices in Florida. 

 

Kelly Szwed

Certified Organizational Development Coach and Director of Coaching Development

Kelly Szwed is a Business Coach and the Event On-Site Liaison for Hurricane Marketing Enterprises. She comes to the HME team with a professional background in marketing, advertising, public relations, event planning and small business development spanning almost twenty years.

Prior to joining HME, Kelly was a marketing liaison with a private duty homecare company, where she successfully liaised with hospitals, sub-acute rehabilitation facilities and assisted living communities. She generated referrals from both new and existing sources, which led to increased revenue for the agency.

Kelly’s experiences in B2B and B2C sales and marketing, along with her passion for entrepreneurship as a former business owner in holistic health, and a home care marketer makes her a great addition to the HME coaching team.

Kelly studied Psychology at Rider University, received state certification in Holistic Health and Massage Therapy at Health Choices Institute, and has a certification in Event Management from Mercer County Community College She also prides herself as a Certified Life and Business Coach with a certification from World Coach Academy.

Leah Kosatsky

Business Coach, Hurricane Marketing Enterprises

Leah has over two decades of experience as a global entrepreneur running two businesses in coaching and communications. For the past five years, she has coached Homecare Evolution executives, coaches, administration, as well as some of their clients. She works behind-the-scenes of their ever increasing growth and success.

Seeing the pivot in business that occurred during the pandemic, and the change in the way CEOs and executives lead their teams, Leah developed an empathetic approach to leadership, management, sales, and employee retention. She is quick to identify the challenges that business owners face in the field and online, helping them implement effective, long-term growth strategies.

An advocate that smart, lucrative leadership is an inside job, Leah teaches a proven 5-step process to help you achieve steady business growth, manage your team with more ease, and live a purposeful and fulfilling life.

During the Homecare Evolution Conference, Leah will present a breakout session on the topic of “Empathetic Leadership” alongside Coach Kelly, as well as deliver a keynote on “The Myth of Work-Life Balance”.

David Posner

Business Coach, Hurricane Marketing Enterprises

David has been in healthcare for over 20 years, starting in pharmaceuticals and medical devices before finding his niche in senior care, where he dedicated the last 10 years. He began as an executive Director, managing branches in MD, DC, and VA, overseeing all aspects of the role. He was later promoted to oversee sales reps in MA, IL, TX, GA, and, of course, DC, MD, VA.

After 5 years, the company was acquired, and he transitioned to HomeCare.com, where we started from scratch. However, within the first year, we had grown it to $2 million in revenue and hired our first representative. By the second year, our revenue had reached $4 million, and by the third year, we had achieved the remarkable $10 million milestone, all through implementing the tips and techniques he acquired at Hurricane/HME bootcamps.

He joined Steve and HME team as a part-time coach nearly four years ago and have had the

opportunity to work with a diverse range of clients, both large and small, from the East Coast to the West Coast, and even a few in the heartland.

Nick Bonitatibus

Owner, Digital Champions

Nick Bonitatibus is a business coach with a focus on all things digital marketing.

On a mission as the founder of Digital Champions, he is dedicated to helping home care organizations implement social media and video marketing strategies to generate consistent leads by increasing their online presence.

Over the last 7 plus years, Nick has helped thousands of individuals all over the country about improving online presence with his digital marketing techniques. 

With the ever-changing digital world, Nick strives to deliver the newest and most up to date trends to his audience and clients.

Nick’s tagline is “Let’s Grow Together,” which perfectly represents his desire to never stop improving while inspiring others to do the same.

 

Julio Berea

VP of Sales for Caretime + Ally

 

Meet Julio Barea.  Hailing from Atlanta, Georgia by way of Ponce, Puerto Rico, Julio has spent his entire professional life in sales.  The last 10 have been spent focusing on the home care business model. He has a commitment and deep passion for improving the quality of life for individuals in need of home care and community-based services.  As Vice President of Sales for AllyMS, Caretime, and other brands, he is focused on helping registries be more efficient, allowing them time to improve the quality of life and outcomes for their clients. 

 

Chris Trempe

COO of Swyft Ops

During 20-plus years of experience driving growth and operational improvement for various franchised and independently owned businesses, Chris has drawn upon a distinct blend of expertise and passion.  This approach has proven to influence businesses to reach new levels of success.  Chris has used his multi-industry expertise to reinvigorate stagnant teams and assist start-ups to execute strong plans for scalable growth.  In 2019, Chris was recruited to join the SwyftOps executive team, where he launched a leading provider of homecare operating software.  Over the past 3 years, guided by his go-to-market strategy, SwyftOps has grown its subscriber base within both the franchise and independent homecare spaces.  The platform delivers an affordable, customizable, user-friendly, and supportive environment that quickly adapts to market trends.   Chris is a partner at SwyftOps and serves as its COO.

 

Jeremy Fuller

Managing Director of Grow Home Care Marketing

Jeremy has over 20+ years of web design and SEO / digital marketing experience based on return on investment.

He has launched 5 startups, has extensive experience with web design and digital marketing for home care agencies and has deep knowledge of digital marketing psychology. He got his start with affiliate marketing with campaigns generating more than $5,500 a day in revenue.

After learning how to optimize his own marketing campaigns through conversion optimization, heat maps, SEO, Google ads, Facebook ads and learning everything there is to know about copywriting and the marketing the psychology behind it he has gone to generate millions of dollars for clients through his managed campaigns.

 

Our Proud Sponsors