by jennifer | Jun 10, 2025 | Home Care Evolution Quarterly Magazine
Senior care is one of the few industries that has yet to enter the digital age, leaving today’s business models ripe for disruption. Industry disruption can eliminate even the most successful incumbents from a market, but those who anticipate and adapt early not only...
by jennifer | Jun 4, 2025 | Home Care Evolution Quarterly Magazine
As policymakers tackle strategies to strengthen the direct care workforce, addressing benefits cliffs could be a transformative solution. We witness firsthand the daily challenges caregivers face through our myCNAjobs caregiver network and the insights shared in our...
by jennifer | Jun 4, 2025 | Home Care Evolution Quarterly Magazine
Leveraging Quiet Strengths for Big Impact Marketing is often associated with bold pitches, vibrant campaigns, and extroverted personalities. However, effective marketing isn’t exclusively reserved for the outspoken. Introverts possess a unique set of strengths—like...
by jennifer | Jun 4, 2025 | Home Care Evolution Quarterly Magazine
In the fast-paced and competitive world of business, goal setting is the compass that guides owners and operators toward sustained success. Whether you’re a seasoned home care agency owner with years of experience or just starting out on your own for the first time,...
by jennifer | Jun 4, 2025 | Home Care Evolution Quarterly Magazine
Seventeen years ago, when I first started in the home care business, I could never have imagined the challenges and triumphs that lay ahead. Through the ups and downs, alongside my two adult daughters, Sarah and Laura, our mission has always remained the...
by jennifer | Jun 4, 2025 | Home Care Evolution Quarterly Magazine
Scaling a home care business from $11 million to $21.6 million in just two years is a remarkable achievement—one that is made possible through an unwavering focus on customer service, a high sense of urgency, and empowering coordinators with full autonomy. Here’s how...
