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Fast Start

This is a 6-week college–style course that will teach you the step-by-step process for getting referrals and ultimately growing your business. It includes 6 educational lessons as well as 6 Live Group sessions.

Advanced Training

Fast Start begins the process, and Advanced Training is where the transformation begins and your entire business will be transformed focusing on increasing your ROI and profitability

Home care Special Ops

This module is designed to help you achieve things that other agencies are not currently incorporating in their marketing strategy.  Steve modeled everything based off the operations he did almost a decade ago at his 5 plus million dollar a year, private pay home care business.  These things are unique, they are differentiators, and they help address the biggest challenges facing our industry today.

Momentum

Steve “The Hurricane” from Hurricane Marketing Enterprises and Anne Lise Gere from Gere Consulting have teamed up to provide you with the SOLUTION TO FINDING MORE CAREGIVERS.

The Momentum module is designed for you to hit the ground running when it comes to caregiver recruitment and retention in the home care industry.

Fast Start

What you will learn…
  • How to locate and develop relationships with communities and contacts with the highest referral potential 
  • How to implement the “Formula for Success” which creates proper operating procedures for daily, weekly, and monthly activities guaranteed to increase referrals
  • How to find, create, and build referring relationships outside of your referral sources
  •  The secret tools designed specifically to differentiate yourself from your competition
  • The most effective strategies and techniques to combat gate-keepers and referral sources saying “we will never refer you” 
  • How to schedule and properly conduct an In-Service/Lunch & Learn that has been proven to work all over the country

37 Training Videos 

Broken down into bite-size easy steps to implement.

  • 6 hours video content 
  • 6 hours of review classes

Downloadable Documents and Resources

Homework assignments each week that directly correlate to your marketing effort

PLUS, a Final Exam to ensure you understand all of the facets of the course

Live Classes

6 LIVE Sessions with a course instructor (each power-packed with actionable info and strategies)

Advanced Training

What you will learn…

  • Events – which ones you should attend, sponsor and host
  • Finding hot buttons, how to blanket an account, and getting established at a referral source
  • Inquiry Management
  • How to close at higher prices than your competition
  • Creating a team of Power Partners
  • Identifying the accounts that will become your core four
  • How to get into the biggest of referral sources –hospitals and what needs to be done to develop these relationships When it comes to hospital referrals you need to be ready and prepared to have one shot only

 

37 Training Videos 

Broken down into bite-size easy steps to implement.

PLUS 2 SECRET SHOPPER CALLS

  • 6 hours video content 
  • 6 hours of review classes

Downloadable Documents and Resources

Homework assignments each week that directly correlate to your marketing effort

PLUS, a Final Exam to ensure you understand all of the facets of the course

Live Classes

6 LIVE Sessions with a course instructor (each power-packed with actionable info and strategies)

Home Care Special ops

What you will learn…
  • Caregiver Training to the Need of the Patient. This module is designed to set up a caregiver for success by making sure every caregiver is individually trained specifically to the NEED of their patient.
  •  How to Properly Start a Case. In this lesson, we will walk you through the preparation of starting a case. We will discuss how to train your Caregivers before going into a client’s home.
  • Problem Solving & Dealing with Difficult Clients. We will discuss what needs to be done in field visits, what to say to your caregiver and client individually, as well as how to bring them together with the right course of action.
  • Caregiver Recruitment & Retention. Learn what you should you be doing in your operation to create a culture of recruitment.
  • Managing Office Staff. Your staff is the backbone of your business. This module will discuss techniques to manage a successful office.
  • Getting Paid on time and in full! This last one sounds like the simplest, but time and time again we found so many people who have had a hard time with their accounts receivables. 

37 Training Videos 

Broken down into bite-size easy steps to implement.

  • 6 hours video content 
  • 6 hours of review classes

Downloadable Documents and Resources

Homework assignments each week that directly correlate to your marketing effort

PLUS, a Final Exam to ensure you understand all of the facets of the course

Live Classes

6 LIVE Sessions with a course instructor (each power-packed with actionable info and strategies)

Momentum

What you will learn…
  • Dive deep into your recruiting statistics and percentages. Learn how your agency does when it comes to applicants and onboarding
  • Out of the box recruiting strategies. Learn the best referral sources that exist when it comes to traditional and non traditional strategies
  • How to attract more and better caregiver applicants
  • Creating systems & identifying roles within office staff to specifically focus on Caregiver Recruitment
  • Caregiver training that will scale your business
  • Caregiver management & 20 hour minimums

37 Training Videos 

Broken down into bite-size easy steps to implement.

  • 6 hours video content 
  • 6 hours of review classes

Downloadable Documents and Resources

Homework assignments each week that directly correlate to your marketing effort

PLUS, a Final Exam to ensure you understand all of the facets of the course

Live Classes

6 LIVE Sessions with a course instructor (each power-packed with actionable info and strategies)

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Testimonials

Join the Movement

“There is NO better partner to help me grow my business! Without a doubt – the luckiest day for me and my business was discovering Hurricane Marketing – Steve Weiss – his entire team and our incredible one on one coach. Within one year, they have helped guide me with important strategic decisions and it only took about 30 days to understand the overall value of all the of the programs, boot camps, individual coaching, mastermind classes/coaching – I could go on and one. They are the REAL deal and they are worth every single dollar that I pay for the advice and personal attention that I receive. I would highly recommend them to anyone in this industry and I am happy to talk to any prospective client. Thanks Hurricane Marketing for all you do for us!

Anne E.

“As a newbie to the business, I was floundering with very few leads, and no prospects for growth. Home Care Evolution (formerly Hurricane Marketing Enterprises) has helped me understand the type of marketing that is necessary in this business, how to do the marketing, who to do the marketing to, and the realistic time frames to expect results. I am only 4 weeks into the course/coaching and am already seeing why this strategy works.”

Close To Home Caregivers

“Our source for renewal. The Hurricane team has been an essential part of our business growth. Helping us work through the operational, marketing, personal, and recruiting needs. They are a full solution service.”

Assured Quality Homecare

Adapt.Transfrom.Thrive

Home Care Evolution

Contact us 

Monday-Friday: 9am – 5pm

848-444-9865