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Latest Videos
Bottlenecks That Hinder You From Reaching Master Level Status
Here’s a game-changer many home care agencies miss: only 25% track their readmission rates! This is a huge competitive advantage for you.
When you can show hospitals and rehabs how your services directly help their patients stay out of the hospital, you show value and save Medicare funding. That’s an invaluable reason for them to send you referrals.
What data points do you use to show your value to referral sources?
Prioritize These Marketing Activities For Referrals
One community event a week, that’s all it takes to start building powerful relationships. Whether it’s a wine and cheese night at an assisted living, a hospital vendor fair, or a CEU event packed with social workers, nurses, and administrators, these are the people who drive referrals.
Is your business development professional showing up where it counts?
Do you want to know more about what marketing activities drive referrals? Watch the full episode here.
How to QUICKLY Update Your Operations Manual
re you struggling with training new team members?
Here’s a tip: When delegating tasks, have the original task performer document exactly how it’s done. Then, the new person should be able to follow those instructions and complete the task without any help.
If they can’t, the operations manual isn’t clear enough and needs a rewrite! The manual should ensure clarity and independence.
Learn how to QUICKLY update your operations manual by watching the full episode here
Entrepreneurs and Freedom
Connecting with fellow entrepreneurs is a game-changer.
Masterminds provide invaluable peer support, fresh perspectives, and actionable strategies you might miss when you’re in the daily grind. It’s the key to shifting from working in your business to working on it.
Are you part of a mastermind group? I would love to hear your experiences in the comments!
Click here to watch the full episode
Secret to $3.2M
Who’s there when hospice can’t be?
Hospice offers amazing support but it’s not 24/7. That’s where we come in—providing a caregiver to fill the gaps to ensure comfort, dignity, and quality of life in those final days.
As an agency owner, are you tapping into this opportunity to serve and grow?
Can I Scale With A Small Population Territory?
https://youtu.be/-o7fh3B9Kdk
Marketing & Sales
Why You Need A Sales Presentation Binder To Close Patients
https://youtu.be/Ydm2TMKc3_c Are you leaving patients undecided—or walking away—because your message isn’t clear or confident? In Why You Need A Sales Presentation Binder To Close Patients, learn how a simple, professional binder can build trust, answer objections,...
Continuum of Care From Referral Sources
https://youtu.be/9BzztlZ05iA Did you know the national average for home health readmission rates is 15%? That's 15 out of every 100 patients returning to the hospital within 30 days! Here's the truth: when home care agencies wrap around the home health benefit and...
Skyrocket Your Home Care Referrals With This Strategy!
https://youtu.be/8Yb9ZrgZ8c4 Have you wondered what happens when you market alongside a Power Partner? It creates a multiplier effect! If you and your partner consistently visit a referral source together, a subconscious association forms. This is Neurolinguistic...
Caregiver Recruitment & Retention
Tips on Handling Holiday Time Off For Your Caregivers
You know Thanksgiving, Christmas, and New Year’s are coming up and they’re going to be here before we know it. And you’re going to have a whole bunch of caregivers that are going to want to take off for the holiday and not every one of them is going to be able to have time off.
So, what do you do? How do you handle it? Here we go!
How To Maintain The Schedule Of Your Caregivers
Maintaining your census schedule is one of the most difficult parts of operating a home care business. That is why for today’s episode of “A Drink with The Hurricane”, I put together some tips and ways to make it easier to maintain the schedule of your caregivers.
4 Ways To Retain Caregivers
Caregivers. Everything is about caregivers. We can’t get enough of them, and we don’t have enough ways to keep them working for us. We spend tens of thousands of dollars every year, getting caregivers. And so, we must make sure that if we’re spending that kind of resources on getting caregivers, that we’re doing everything we can to keep them working for us. This is why on today’s episode of “A Drink With The Hurricane,” I’m gonna share four ways that you can help to retain your caregivers.
Coaches Corner
How To Ask For The Business (Part 3)
Hey everybody, it's Jen Gasper, coach with Hurricane Marketing Enterprises and this is the last part of my three part series of The Coach's Corner regarding asking for the business. In part two of my series, I talked a lot about how to ask for the business in an...
How To Ask For The Business (Part 2)
Hi, my name is Jen Gasper, and I'm a coach with Hurricane Marketing Enterprises. And this is part two of the three-part series on asking for the business. If you didn't catch part one of the series, you need to go back and watch that first. Click Here To Watch Part 1...
How To Ask For The Business (Part 1)
You have just completed a lunch & learn in-service. What's next? In this week's episode of Coaches Corner, HME Coach, Jen Gasper discusses asking for the business in a three-part series. Here is part one... You have just delivered this amazing lunch and...
Home Care Evolution Quarterly
How an Unwavering Commitment to World Class Service, Urgency, and Autonomy Can Drive Home Care Growth
Scaling a home care business from $11 million to $21.6 million in just two years is a remarkable achievement—one that is made possible through an unwavering focus on customer service, a high sense of urgency, and empowering coordinators with full autonomy. Here’s how...
Building a Successful Homecare Business: Lessons Learned from My 15-Year Journey
When I started my homecare business in January of 2010, I left behind a career as a Registered Nurse in a local trauma center. My nursing career had included years of experience as a paramedic on a mobile intensive care unit and as an ER nurse. While I was skilled in...
6 Key Industry Trends To Transform Benchmarking Data Into Business Decisions by Todd Austin
You wouldn’t choose your next new car based solely on a gut feeling. So why risk it when running a business? This year, leaders in the long-term and post-acute care industry are transforming their business decisions by relying on industry data to guide...
Let’s Get Started
Are you ready to make more money with less effort so you can enjoy more free time? Then click “Get Started Now” to take the first step towards maximizing your profits while freeing yourself from day to day operations! Not sure where to start? Our experts will help you determine which of our services is right for you.
Steve "The Hurricane" through Home Care Evolution provides the following services:
- Advertising and marketing consultancy
- Advice in the field of business management and marketing
- Business management and consulting services for the healthcare industry
- Guidance on customer service, accounting services, and marketing services
- Business management consulting with relation to strategy, marketing, production, personnel and retail sales matters
- Business marketing consulting services
- Business marketing services
- Consultation services
- Creative and strategic consultation regarding development and production of marketing campaigns for others
- Consulting in the field of sales methods, sales management, and sales improvement
- Development of marketing strategies and concepts
- Direct marketing consulting services
- Marketing consultation in the field of HealthCare Services, Consisting of Home Health, Private Duty, and Hospice
- Marketing consulting
- Business education and training services, such as developing and facilitating customized leadership and executive development programs, providing executive coaching services, and providing business education programs to employees and executives
- Business education and training services, such as developing customized in-company leadership and executive development programs, providing executive coaching services, and providing public and in-company keynote presentations to business leaders
- Life coaching services in the field of Personal Growth and Development
- Peer to peer coaching services in the field of Sales and Marketing
- Professional coaching services in the field of Sales and Marketing
- Providing group coaching in the field of Sales and Marketing
Latest Free Training
Referrals Equal Freedom
https://youtu.be/xw6WFyPXnnk In home care, referrals aren’t just helpful—they’re the foundation for sustainable growth and greater freedom. In this week's episode of A Drink With "The Hurricane", discover how building a strong referral network can create a steady flow...
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