Videos, Articles, and blogs
Free Resources
Enter your info to receive new free training videos and updates in your inbox from us!
Latest Videos
7 Steps To Freedom In Running My Home Care Agency
https://youtu.be/VjHK3ic9jgc
Prioritize These Marketing Activities For Referrals
https://youtu.be/-f8yynh8cts
Best Type Of Client For Private Pay Home Care
https://youtu.be/uZ6ANEZZDRE
How To Build Relationships With Hospital Executives
Want to break into hospitals and start building real referral relationships? Start by using LinkedIn and Facebook to find key players and warm up connections you already have. Learn how to identify a hospital’s weaknesses and position your services as the solution. One smart strategy could turn a single introduction into millions in revenue—this is how you get your foot in the door.
Proven Strategies With Hospital Marketing
https://youtu.be/DTruXAe94wg This is a "Drink With The Hurricane. The talk show discussing all things, growing your home care business. Shadow your power partners. Always have marketing collateral on hand. 'cause you never know who you're gonna meet. You never know...
Blow Away Your Competition by Doing These Things In Your Homecare Agency!
https://www.youtube.com/watch?v=RGm6EuGa2WY This is a Drink With "The Hurricane", the talk show discussing all things, growing your home care business. This video is sponsored by Home Care Evolution where we help home care agencies adapt to changing circumstances,...
Marketing & Sales
The Powers Within
https://www.youtube.com/watch?v=dcEVmYDRsNc&feature=youtu.be Ever heard yourself say, "That will never work for me," or "I can't do that?" As soon as you utter those words, you limit your potential. Your mindset is everything! In any business, especially home...
Why You Need A Sales Presentation Binder To Close Patients
Ever wonder how to truly wow potential clients? This is a short clip of a roleplay to show you exactly how to deliver an impactful sales presentation! We’ll dive into the critical importance of a sales presentation binder, your ultimate tool for guiding the conversation and closing more deals.
Bottlenecks That Hinder You From Reaching Master Level Status
Here’s a game-changer many home care agencies miss: only 25% track their readmission rates! This is a huge competitive advantage for you.
When you can show hospitals and rehabs how your services directly help their patients stay out of the hospital, you show value and save Medicare funding. That’s an invaluable reason for them to send you referrals.
What data points do you use to show your value to referral sources?
Caregiver Recruitment & Retention
3 Tips To Pay Top Dollar To Your Caregivers
So the most recent home care pulse report came out just last week. And after having combed through that entire benchmark study, there were several findings that really jumped out to me as a high priority to address. And the first one of those is the caregiver wage.
As we know, caregiver turnover is at an all time high. There are caregiver shortages and labor shortages that are so tremendous, not only affecting healthcare, it actually is spread across all industries. Recently, on LinkedIn, I shared an article about how Verizon has decided in the United States of America, they are going to start all employees at $20 an hour. And this makes it much more difficult for people to attract caregivers because being a caregiver is a much more demanding job than selling cell phones, working at a Verizon store. And so when you think about the national average pay rate for a caregiver right now is around $15 an hour, $20 at Verizon will completely flood the market. So how do we combat this? Watch today’s video to find out!
3 Ways to Reduce Caregiver Acquisition Costs
Hey There, I was looking at the Home Care Benchmark Study and there were two specific graphics I had to address on this week’s Drink With “The Hurricane”. The first one was the cost of acquiring one client and the other was the cost of acquiring one caregiver. Now, a lot of people don’t calculate this, and it’s something that you really should do. Why? Find out more by watching today’s video.
Promoting Caregivers From Within
On today’s episode of “A Drink with The Hurricane”, we’re gonna discuss recruitment and retention, specifically promoting caregivers from within your organization to increase your retention rates.
Coaches Corner
10 Questions To Ask Yourself When You Are Not Getting Referrals
Not getting the referrals you were hoping for? In today's episode of Coaches Corner, Jen Gasper talks about 10 Things To Ask Yourself When You Are Not Getting Referrals. My name is Jen Gasper, and I'm a coach with Hurricane Marketing Enterprises. Today on Coaches...
5 Reasons To Visit A Referral Source
A common mistake we see is that owners and marketers show up to referral sources to just say hi or drop off brochures, but you do want to do that every time. In today's episode of Coaches Corner, Meghan Smith discusses 5 Reasons To Visit a Referral Source. ...
How To Use Weird Holidays To Stand Out In Your Referral Sources
On today's episode of Coaches Corner, Jen Gasper, shares some of her favorite marketing strategies that can be fun and help you to stand out in your referral sources. Hey everybody! It's Jen Gasper, one of the business coaches with Hurricane Marketing Enterprises, and...
Home Care Evolution Quarterly
Understanding Medicaid For Non-Medical Home Care: Tips To Win & Manage More Referrals by Julio Barea
This article is a recap of a free webinar CareTime ran to help home care agencies win more Medicaid clients. To watch the 20-minute webinar, visit: Win More Medicaid Clients. Basics of Medicaid Medicaid is a state and federal program that provides health...
From Clicks To Care: Transform Your Agency’s Digital Presence by Leah Kosatsky
In today’s digital world, having a strong online presence is as crucial as the care you provide. You want to attract targeted leads and gain more clients, but you're not sure where to start, how to invest your time and money, or what strategic priorities to set. As a...
From High Turnover To High Retention: Building A Loyal Caregiver Workforce by Jon Riede
The home care industry is constantly changing, and demographic trends show that the next decade will only bring more change… and at a faster pace. As the demand for quality caregivers keeps going up, effective staffing strategies are more important than ever. We all...
Let’s Get Started
Are you ready to make more money with less effort so you can enjoy more free time? Then click “Get Started Now” to take the first step towards maximizing your profits while freeing yourself from day to day operations! Not sure where to start? Our experts will help you determine which of our services is right for you.
Steve "The Hurricane" through Home Care Evolution provides the following services:
- Advertising and marketing consultancy
- Advice in the field of business management and marketing
- Business management and consulting services for the healthcare industry
- Guidance on customer service, accounting services, and marketing services
- Business management consulting with relation to strategy, marketing, production, personnel and retail sales matters
- Business marketing consulting services
- Business marketing services
- Consultation services
- Creative and strategic consultation regarding development and production of marketing campaigns for others
- Consulting in the field of sales methods, sales management, and sales improvement
- Development of marketing strategies and concepts
- Direct marketing consulting services
- Marketing consultation in the field of HealthCare Services, Consisting of Home Health, Private Duty, and Hospice
- Marketing consulting
- Business education and training services, such as developing and facilitating customized leadership and executive development programs, providing executive coaching services, and providing business education programs to employees and executives
- Business education and training services, such as developing customized in-company leadership and executive development programs, providing executive coaching services, and providing public and in-company keynote presentations to business leaders
- Life coaching services in the field of Personal Growth and Development
- Peer to peer coaching services in the field of Sales and Marketing
- Professional coaching services in the field of Sales and Marketing
- Providing group coaching in the field of Sales and Marketing
Contact Home Care Evolution Today!
Phone:
(848) 444-9865
Social Media:
Latest Free Training
What Traits To Have To Be An Effective Home Care Marketer
https://youtu.be/tehPjnBLuVo What does it take to succeed in home care marketing?Watch now to discover the key traits every effective home care marketer needs to build trust, connect with referral partners, and drive sustainable growth.
Schedule a FREE strategy consult now!