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Latest Videos
Tips on Longevity and Working With Skilled Nursing Facilities
“In this week’s episode of A Drink With The Hurricane, Steve interviews his colleague, Tim Hodges, Founder of Honor Aging. Tim is a consultant serving Hospitals and Skilled Nursing Facilities. In this interview, he shares tips on increasing longevity in the workplace, how to live healthier longer, working with SNFs, how to get your foot in the door, and so much more.
Increase Your Profits Without Raising Your Rates
This is one of those things that a lot of people have a hard time with. We know we need to increase our profits, and not because we’re trying to be greedy, but because the cost of doing business is at an all-time high. Every aspect of running our business costs more now than it ever has in any other time in history. And we can’t always raise our rates. I recommend raising your rates twice a year just to keep it current with everything. That’s good when you raise your rates today but what about three months from now when the cost of doing business has gone up and you’ve already raised your rates?
When Should Your Hire More Staff
When should I hire more staff to help me run my agency? This is a really important question that I get asked often when I’m speaking at conferences or conventions, and everything else in between, on webinars and so on. When do I hire more staff? And the reason why this is such an important question is because we know we can’t do it all alone. On the flip side, we also don’t want to have too much staff, which affects the business’s profits. So what is that happy medium? Find out in today’s video.
How to convert inquiries into paying customers
Referrals equal what?!?
Freedom!
You may have heard me say this quote before, but it is so important! Why? If your experiencing any of the following: that you can’t get enough caregivers or you can’t handle all the patients that you have… watch today’s video! , We are going to talk operations and specifically how to convert more inquiries into actual paying customers.
Why Assisted Living Communities Are A Great Referral Source
Assisted Living Communities are among my favorite referral sources of them all why because back in the day they were like my Power Partners. I did a lot of work with my Assisted Living marketing reps to do things that would grow both my patient census and the amount of residents that they have in their community.
But that doesn’t explain why our Assisted Living is such a good referral source. The reason why there’s such a good referral source for a private duty patient is real simple… watch today’s video to find out why.
The Most Overlooked Referral Source
Hey folks! Steve “The Hurricane” here and for today’s episode of A Drink With The Hurricane, we are going to be talking about the most overlooked and equally important referral source of them all… Find out to see which one I’m talking about and why!
Marketing & Sales
How To Build Relationships With Hospital Executives
Want to break into hospitals and start building real referral relationships? Start by using LinkedIn and Facebook to find key players and warm up connections you already have. Learn how to identify a hospital’s weaknesses and position your services as the solution. One smart strategy could turn a single introduction into millions in revenue—this is how you get your foot in the door.
Proven Strategies With Hospital Marketing
https://youtu.be/DTruXAe94wg This is a "Drink With The Hurricane. The talk show discussing all things, growing your home care business. Shadow your power partners. Always have marketing collateral on hand. 'cause you never know who you're gonna meet. You never know...
Blow Away Your Competition by Doing These Things In Your Homecare Agency!
https://www.youtube.com/watch?v=RGm6EuGa2WY This is a Drink With "The Hurricane", the talk show discussing all things, growing your home care business. This video is sponsored by Home Care Evolution where we help home care agencies adapt to changing circumstances,...
Caregiver Recruitment & Retention
Hiring Conversions
So hiring conversions from 2019, overall. All right? So, overall. I'll show you the masters in a second, but let's just stay with the overall. This is everybody in the industry who participated in the survey. 49.2%, so basically half of the people who come in and they...
What Is The Financial Lifetime Value (LTV) Of A Caregiver?
On today's episode of A Drink With The Hurricane, Steve discusses the financial lifetime value of a caregiver. I love the Home Care Pulse report, so we are going to use another graphic from the spring 2019 Benchmarking Study. (I'm excited for the one coming out in the...
Coaches Corner
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Home Care Evolution Quarterly
Unbelievable! How Google’s 2024 Update Could Make Or Break Your Online Presence! By Jeremy Fuller
Every home care agency owner needs to be aware of the changes coming to Google in 2024. Lots of home care agency owners need to understand these changes because the marketing agencies currently providing their Search Engine Optimization and Google ads management...
Creating A Caregiver Recruitment Irresistible Offer By Nick Bonitatibus
Are prospective caregivers eager and excited for the opportunity to join your team? If not, then you should keep reading… Home care agencies continue to embark on a new world of recruiting challenges that continue to rise. As these changes emerge, agencies need...
Most Intelligence Is Not Artificial By Bruce Berglind
Wisdom is at risk of getting lost in the noise of artificial intelligence (AI). It’s too early to comingle the two. Remember wisdom? It’s our individual organically head-grown, genuine, subjective slice of intelligence, borne from knowledge and...
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Steve "The Hurricane" through Home Care Evolution provides the following services:
- Advertising and marketing consultancy
- Advice in the field of business management and marketing
- Business management and consulting services for the healthcare industry
- Guidance on customer service, accounting services, and marketing services
- Business management consulting with relation to strategy, marketing, production, personnel and retail sales matters
- Business marketing consulting services
- Business marketing services
- Consultation services
- Creative and strategic consultation regarding development and production of marketing campaigns for others
- Consulting in the field of sales methods, sales management, and sales improvement
- Development of marketing strategies and concepts
- Direct marketing consulting services
- Marketing consultation in the field of HealthCare Services, Consisting of Home Health, Private Duty, and Hospice
- Marketing consulting
- Business education and training services, such as developing and facilitating customized leadership and executive development programs, providing executive coaching services, and providing business education programs to employees and executives
- Business education and training services, such as developing customized in-company leadership and executive development programs, providing executive coaching services, and providing public and in-company keynote presentations to business leaders
- Life coaching services in the field of Personal Growth and Development
- Peer to peer coaching services in the field of Sales and Marketing
- Professional coaching services in the field of Sales and Marketing
- Providing group coaching in the field of Sales and Marketing
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Latest Free Training
Why You Need A Sales Presentation Binder To Close Patients
https://youtu.be/Ydm2TMKc3_c Are you leaving patients undecided—or walking away—because your message isn’t clear or confident? In Why You Need A Sales Presentation Binder To Close Patients, learn how a simple, professional binder can build trust, answer objections,...
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