We hope you found value and enjoyed the 12 days of Home Care Marketing Tips. We have one final tip for you. Invest in yourself! Great marketers and entrepreneurs never got anywhere by doing what they have always done. It’s easy to get complacent in the day to...
Tip 11 out of 12: What can power partners do with each other? Folks, if there is one thing I am known for, it is all about Power Partners. I have created this movement about interdisciplinary professionals working together, going after a common target, to develop...
Tip 10 out of 12: What is the best way to handle overnight coverage? When it comes to overnight coverage, what do you do in your agency? There are so many different philosophies for it in the beginning. Right? When I was part owner, I was also the director of business...
Tip 9 out of 12: How should you spend your advertising dollars? You’ve got funds in your budget to grow your business through advertising, you want to make sure that you spend the money in the most efficient way to attract the most clients. But there are several ways...
Tip 8 out of 12: What do you do when a new account opens in your territory? Have you ever driven past a referral source and think that you need to do business with them? I know I have. As business owners, we are constantly striving to better not only ourselves...
Tip 7 out of 12: Give up or try again on an account that isn’t referring? Many of you have asked me “Steve, when do I give up on a referral source? I’ve been visiting this account and have yet to receive a single referral from them, is it time to give up?”...
