Home Care Referrals I decided to let Professor “H.” take over this week’s episode of “A Drink with the Hurricane.” He has some great tips on growing your Home Care business and how to execute them in a practical way. Let’s talk about prioritizing for a minute. We’re...
Home Care Marketing I decided to go old school in today’s vlog and talk about something I touched upon during my very first episode of “A Drink with the Hurricane” – promotional items! These are all the things that help our target audience or client base to remember...
Home Care Marketing On this episode of “A Drink with the Hurricane,” I wanted to talk about something we as home care marketing professionals have all experienced plenty of times. Picture it—you begin your day with excitement, doing everything you can to grow...
Home Care Marketing I can’t tell you how many home care marketers complain to me about their lack of referrals. Despite their hard-working efforts, so many marketing representatives are falling short of getting business. And the question is always, “WHY?” The answer...
Home Care Marketing I know we like to have fun with these dramatizations, but this one in particular addresses a pretty serious matter. Tony and I wanted to show home care agencies what NOT to do when they hire a new marketing representative. This exact scenario...
Home Care Referrals Marketing visits are essential for developing relationships with your home care accounts. But why do so many marketers struggle with these drop-by visits? In tonight’s episode of “A Drink with the Hurricane,” we look at ways to make your visits...